LEAD CONCIERGE + AGENT CONTENT STUDIO
Marellstone helps real-estate agents respond while they are busy, keep follow-up organized and turn the content already sitting on their phones into polished, publish-ready marketing.
Vertical tour edit
TWO SIDES OF THE SAME GROWTH PROBLEM
Marellstone supports both moments while keeping advice, representation and public claims with the licensed professional.
REAL ESTATE LEAD CONCIERGE
Capture the property, objective needs, timing and preferred next step; route a complete handoff; and keep follow-up from disappearing.
AGENT CONTENT STUDIO
Send the footage and ideas already in your phone. Receive polished videos and supporting content shaped around your brand and ready for review.
THE AGENT CONTENT STUDIO
A practical, approval-led content service for agents who know they need video but do not want another complicated marketing system to manage.
Turn walkthrough footage, drone clips and approved listing details into polished vertical tours, teasers and launch-day edits.
Reel · Short · Story cut · coverShape raw talking-head footage into confident, captioned videos that teach, answer real questions and keep the agent—not the edit—the focus.
Hook · captions · b-roll · CTABreak a market update, podcast or longer conversation into a useful batch of short clips instead of filming something new every day.
Multi-clip batch · platform variantsCreate objective, fair-housing-aware features around properties, amenities, businesses and local experiences without steering language.
Voiceover · mini guide · carousel copyBuild the before, during and after content around an open house so the event creates more than one day of attention.
Promo · reminder · recap · follow-upReceive approved files with platform-sized versions, captions, covers and a practical posting order. Scheduling can be added after approval.
9:16 · captions · covers · calendarDesigned for vertical, mobile-first viewing across Instagram and Facebook Reels, YouTube Shorts and other approved agent channels.
A LIGHTER CONTENT ROUTINE
Phone footage, voice notes, property media, listing facts and brand references enter one organized request.
Marellstone edits, captions, formats and packages the content around the agent's actual voice and goals.
The agent or brokerage reviews listing details, claims, disclosures, brand standards and final creative.
Approved assets are delivered with captions, covers and a clear posting plan—or scheduled under an approved workflow.
THE LEAD CONCIERGE
Property interest, search needs, budget range and timing—organized for the right agent.
Property context, motivation and timing captured before the first human callback.
Objective needs and listing context collected without protected-class screening or steering.
Portal, website, social and sign calls tied to the property and responsible agent.
Consented visitors become owned follow-up tasks instead of an abandoned sign-in sheet.
Agent-approved touchpoints stay personal, timely and visible.
ONE MARELLSTONE FOUNDATION
Content work does not create a separate orchestration stack. A content request uses the same state, ownership, approval, proof and lifecycle controls as every other Marellstone journey.
01Listing facts, pricing, availability and property claims require agent or brokerage approval.
02Music, photography, drone footage, testimonials and logos need documented usage rights.
03Neighborhood content avoids steering, protected-class commentary and subjective safety or school rankings.
04Nothing publishes, schedules or becomes an ad until the designated human approves the final version.
START SMALL. FIX THE BIGGEST LEAK FIRST.
We will review where inquiries arrive, how follow-up works, what content is already available and what keeps getting pushed to “later.” Then we will recommend one focused starting offer.
Request your audit ↗